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Generate Leads Faster

The days of the linear and predictable sales pipeline are long gone. Today, customers can move around your sales funnel in any direction today. The points where buyers enter the sales funnel are no longer indicative of where they are in their buyers’ journey. CerteVerus can help you make sense of your sales cycle in this new environment so that you can predict sales and optimize performance.

Inbound is the new outbound

Deals pop up and are booked quickly because of the digital self-service component available on the web. Marketing has become more important – and more complex. And with the proliferation of online content, buying habits are not likely to change soon and standing out from the crowd is much harder.

Turn your marketing data into leads

With all of the different marketing channels customers use to make their buying decisions, how does a marketing organization know where to make their investments?

 

It's not just one thing!

When a team understands the right touches to make, the Inbound leads have a cadence of their own. Most organizations have lots of data, but they can’t place accurate attribution as to which tactical mix is driving conversion. 

Make better marketing decisions

Know where to invest in the RIGHT marketing activities after identifying the biggest impactors and detractors to your goal.

What if you knew the answer that would make growth certainly true?

Track against your plan

See how your campaign is performing against key marketing metrics.

Aggregate data sources

Get prioritized insights to inform the strategic approach to maximize ROI.

Gain visibility into performance

Understand your results with better marketing attribution.

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